Who We Are

Paceline Media os a UK-based sports photography business operating at pacelinemedia.co.uk

For the purposes of UK GDPR, Paceline Media is the data controller.

What Information We Collect

We may collect:

Name

Email address

Billing address

Payment details (processed securely via third-party payment providers)

Order history

Website usage data (via cookies/analytics)

If you contact us directly, we may retain correspondance.

Photography At Events

Paceline Media photographs public sporting events. Images may include identifiable individuals.

These photographs are taken and processed under the lawful basis of:

Legitimate interests (documenting and promoting sporting events).

Images may be displayed on our website for viewing and purchase.

If you would like an image of yourself removed from the website, please contact us and we will assess and respond promptly.

How We Use Your Information

We use personal data for:

Processing orders

Deliver purchased images

Respond to enquiries

Improve website performance

Comply with legal obligations

We do NOT sell or rent your personal data.

Payment Processing

Payments are handles by secure third-party providers. We do not store full card details on our servers.

Data Retention

We retain:

Customer order information for accounting and legal purposes

Website analytics data for performance monitoring

Event photographs as part of our business archive

You may request removal of personal data where legally permissible.

Your Rights (UK GDPR)

You have rights to:

Access your personal data

Request correction of inaccurate data

Request erasure (where applicable)

Object to processing

Lodge a complaint with the Information Commissioner's Office (ICO)

To exercise your rights, contact us via the 'contact' page on our website.

Cookies

This website may use cookies and analytics tools to improve user experience and monitor traffic,

You may control cookie settings through your browser.

Security

We take reasonable technical and organisational measures to protect personal data from loss, misuse, or unauthorised access.

Last updated: 18/02/26